Thank you! Join to drive change Friday June 7, 2013

Rebuild21 Thank YOU!!THANK YOU!!!

We have received so much overwhelming positive feedback on this year’s Rebuild21 event that we are almost blushing.

We also noted some very constructive feedback during the days on how to improve next years regarding more tangible outcomes of industry mash-ups and breakout sessions. All in all this makes us sure we want to launch Rebuild21 next year in an even improved format.

Rebuild21 2014

We are working on making Rebuild21 happen again in 2014 and have already been contacted by partners interested in next years event. So already now pencil in the following dates:

  • May 13-14, 2014
  • May 20-21, 2014

Final date will be decided upon mid June 2013. Let’s make it happen!

Making chance happen!

The energy from Rebuild21 2013 is still very much alive. So many of you guys are conspiring, meeting and sending emails on how to drive change based of the conference mashups and breakouts. We would like to invite you all to join us June 7, 2013 (next Friday) between 14.00-16.00 for a small ‘Making it Happen’ arrangement, where you can meet up with peers and new friends to discuss how to transform all that energy into action.

After the event Republikken is hosting a party with free bar, live music and dinning from 16.00-02.00. They have invited you all to join us free of charge. So come dressed for action and dance all night if you are in the mood.

Please drop us a line so we know who is coming: info@rebuild21.org

Making it Happen: Practical information:
Date & Time: June 7th, 2013 14.00-16.00 + 16.00-02.00 (next Friday)
Republikken,
Vesterbrogade 26,
1620 Copenhagen V.

We look forward to see you here!

Sofus Midtgaard, Sasha Beckmann & Toke Sabroe

Ny Nordisk Vej for ledelse, innovation, vækst og bæredygtighed

Rebuild21 Economist Nordic Super ModelD. 22. og 23. maj samler Rebuild21 topfolk fra bl.a. Nike, TerraCycle, Whole Foods, Grundfos, Maersk, Lego, Novozymes og Podio. Målet er at sparke til debatten om en Ny Nordisk Vej for erhvervslivet – en vej til vækst med afsæt i de globale udfordringer som mangel på vand, mangel på mad, fedme, fejlernæring, depression, urbanisering, affald og luftforurening.

 

I et stort opslået tema i februar 2013 satte The Economist fokus på de nordiske lande som global rollemodel. For en kort stund kunne danske politikere sole sig i den positive analyse af Norden som et forbillede for resten af verden. Realiteten er desværre, at Danmark både erhvervsmæssigt og politisk befinder sig i en identitetskrise – en konsekvens af mange års hvilen på laurbærrene.

“Med den globale befolkningstilvækst og ressourcekrisen har vi brug for at progressive erhvervsledere, innovatører og entreprenører samles for at finde nye løsninger på globale udfordringer. Vi har samlet en række af verdens mest innovative og interessante virksomheder, som alle er kendetegnet ved at forene vækst og bæredygtighed”, siger stifter af konferencen Sofus Midtgaard.

Udfordringerne skal løses på tværs

Det nyistandsatte Dansk Design Center danner rammen om de to dages Rebuild21, der samler ledere, entreprenører og innovatører med ekspertise i ledelse, innovation og bæredygtig vækst. Konferencens tætpakkede program byder på en bred vifte af danske, nordiske og internationale oplæg, workshops og tværindustrielle mashups. Bl.a. skal konferencedeltagerne drøfte, hvordan man ved at arbejde på tværs af brancher kan åbne op for nye globale vækstmarkeder.

“Vi afholder seks tværindustrielle Mash-ups om Ny Nordisk vækst og otte breakout sessions med fokus på hvordan vi leder og organiserer virksomheder, så de bliver mere konkurrencedygtige i fremtiden. Det handler om at aktivere og udfordre deltagerne til selv at komme med konkrete bud på, hvordan det 21. århundredes virksomheder kommer til at se ud, og diskutere hvilken form for vækst, vi skal leve af i fremtiden”, forklarer stifter af Rebild21, Sofus Midtgaard.

Inspiration fra internationale bannerførere Den første konferencedag den 22. maj har overskriften Global Challenges = Nordic Potential, mens anden konferencedag den 23. maj har overskriften Organising for the Future.

Rebuild21 samler på scenen en bred vifte af internationale og danske topfolk som:

  • Santiago Gowland, Managing Director Sustainable Business & Innovation hos Nike (23. maj kl. 09:30)
  • Tom Szaky, stifter og CEO hos TerraCycle (23. maj kl. 13:00)
  • Bill Tolany, direktør for Medier i Whole Foods (23. maj kl. 16:30)
  • Nic Marks, stifter af The Happy Planet Index. (22. maj kl. 09:15)
  • Anders Eldrup, Copenhagen Cleantech Cluster (22. maj kl. 13:30)
  • Louise Koch, Grundfos Lifelink (23. maj kl. 13:30)

Dyk ned i de to dages hæsblæsende program på: www.rebuild21.org

Store potentialer for vækst

Det er ikke småbeløb der er på spil hvis Nordiske virksomheder kan få andel i den globale vækst . Ifølge Dansk Industri er Dansk eksport af teknologi til luftrensning er vokset fra godt seks mia. kr. i 2011 til ca. ni mia. kr. i 2012. (Kilde: Dansk Industri, 2013)

Det globale marked for vandrelaterede løsninger (drikkevand, spildevand, håndtering af vand ved oversvømmelser, osv.) er enormt. Således har Global Water Intelligence, verdens førende videncenter inden for projekter og teknologier, der har vand som omdrejningspunkt netop værdisat det globale vandmarked til 556,8 mia. dollar og beregnet, at markedet vil vokse med ca. 3,9 % om året frem til 2018.

Og med en global fedme epidemi i fuld udvikling: næsten 80% af den Amerikanske befolkningen vil i 2020 være overvægtige (Source: OECD Publishing – Available at: http://www.ecoclimax.com/2010/10/past-and-projected-future-overweight.html ) vil 450 mio. mennesker vil i 2030 lide a diabetes (Source: International Diabetes Foundation: Diabetes Atlas, 2000 and 2009). Også her er det globale marked enormt ikke blot for Insulin, men også for nye typer kost og motionsprogrammer der kan forebygge overvægt og sukkersyge.

Info og presseakkreditering

Rebuild21 bliver afholdt den 22. – 23. maj 2012 i Dansk Design Society (tidligere Dansk Design Center) i København. Journalister eller pressefotografer med interesse i at dække konferencen redaktionelt, kan få en presseakkreditering. Kontaktinfo

  • Sofus Midtgaard: + 45 30 220 111
  • Sasha Bechmann: +45 40 156 483
  • Asger Bolvig: +45 61 27 74 85

The Maker Movement

Make no mistake, we hate sustainability. We hate that people don’t even want to hear the word any more. We hate that it has become a management decision passed down like second hand shoes. We are over it! We are here to unveil a new age of design, one that is about making better things and making things better. One that is built upon an insatiable curiosity and inexhaustible work ethic. One that gives the power back to the makers of things, instead makers of decisions.

This is about better choices for better tomorrows. Its about opportunities, not obstacles. Options not mandates. We are talking about transparency not confusion. This is about potential to do things you never thought you could, with things you’ve always had. Its about time the do-gooders took heap from the good-doers. So consider this your rallying crowd. Reclaim your rightful positions as catalyst of progress. Rise up against the pencil pushers with un-worked hands and incurious minds. Go to your drawing boards and draft tables and work stations. Prepare to design things that matter. Prepare to change the way the world makes things. Prepare to redesign the making of making. Makers of the world unite!

Introducing the Maker Movement:

How can we transform our existing systems into new ones that are more sustainable, accessible, and empowering? Join us at Rebuild21 where Nike will share information about Launch 2020 and kick-off a Maker Movement with the introduction of tools that will help designers choose more sustainable materials.

 

Sign up for Rebuild21 today:

sign-up-transparent

A New Nordic Way?

Wouldn’t it be great if we in the Nordic countries dared to ask our self the questions: What are we good at? What can we accomplish together? What makes us proud? What if the Nordic countries dared to develop a society, which the rest of the world would look up to, in the future?

In a theme section published in February, The Economist put focus on the Nordic countries as global role models and for a moment, the Danish politicians shone in the light of the analysis. But the sad truth is that Denmark is in the middle of an identity crisis, created by a laisser-faire attitude towards our own creativity and yet another government, which has not managed to create a visionary and sustainable way for Denmark.New Nordic Way

In a new TV-show, ’9.z mod Kina’, Denmark’s Radio tests Danish pupils’ abilities against the final exams of China, to figure out who are best prepared for the fight for jobs. But when all comes to all, its completely uninteresting if Tobias Nielsen can take on Li Wei’s final exam with good results. It’s about time we stop comparing our self to the standards of other countries and live up to their expectations, and start creating our own standards.

Forget China!

Denmark cannot beat China and India on the number of PhD’s and MBA’s. What we can do is to work cross sectional and cross professional. We are good at connecting chemists, engineers, architects and economists and make them create global solutions for global challenges such as water supply, urbanisation, obesity, pollution and trash problems. We have the will to cooperation, creative thinking and critical self-reflection. But we have to dare to build a Nordic area based on being world champions in what we are good at. And dare to put muscles and force behind the ambition.

During the last 30 years, American management thinking has been the “golden way”. But as the Harvard report from 2012, ”Competiveness at a crossroad”, shows, the US has lost its ability to be innovative and thus its competitiveness. Therefore, sending managers to MBA schools is no longer a solution, its part of the problem.

And with China as the new dominating world economy, it’s tempting to peak over their shoulder. And even though it is healthy with global visions, we must not be tempted to follow. We must find our own formula of success based on our social, cultural and commercial strengths.

Global challenges call for Nordic solutions

The challenges of our planet, now and in the future, are water supply, obesity, poverty and pollution just to mention a few. These challenges are complex and therefore demand solutions based on complex thinking.Clean water

We need new Nordic corporations where the ambitions and the Nordic potential are pushed forward. We need to make the design business work with producers of enzymes and the food companies collaborate with health experts. If we believe in cooperation across sectors, we can make new business bloom and set the standards for the global solutions.

But what about the EU, some would think. The EU has developed into a hindrance for new thinking and proactive business policy. Innovation will never come from countries more interested in protecting their own business interests, no matter how hard Connie Hedegaard is trying.

A New Nordic Way

If we want the Nordic countries to count, it requires that we take a stand. Politically it will require determination and courage. It will require a showdown with the deeply incorporated employee culture, long-term decisions to secure sustainable turn around in the businesses and better conditions for 

entrepreneurs. And the long-term political bets must not to be reduced in negotiations with unions. Education-wise we must create a more ambitious fundament for collaboration between universities, technical schools and the business world so we are educated to solve the global challenges. It requires a culture, which encourage students to start their own business instead of going for the secure choice in employment. We want to be world champions in starting up global and sustainable companies.

Invest in our children

A new Nordic project may seem like an idealistic dream. But if we dare not to formulate a new Nordic way, we will be stuck where we are now. A natural beginning would be the elementary schools, and here Denmark’s Radio’s new TV-show gives reason for debate. Here we can raise the questions about the role of the Nordic countries: Do we want a future where Danish pupils are good at solving Chinese exams and later sent off to an education of yesterday, at one of US’ business schools? Or do we want a future, which occurs from our own culture, values and regional potential?

The TV-show is a fantastic opportunity to ask the questions, we need to ask about the future of our children. But to ask these questions, we must have will and courage to choose the New Nordic Way. But wouldn’t it be great if we dared to?

Beyond GDP: Social Progress Index vs. Happy Planet Index

Michael Porter Skoll Social Progress IndexThis week Michael Porter launched the Social Progress Index (SPI) at the Skoll World Forum in Oxford. Michael Porter – by many – considered the world’s leading thinker on competitive strategy, now follows up his 2011 idea on Creating Shared Value.

The Social Progress Index ranks 50 countries and places Sweden as #1. The UK is ranked second, above Germany, which ranks fifth, the United States #6. See the list below.

A new organisation, the Social Progress Imperative, has been created to support the development of the SPI and help to integrate it into corporate and governmental thinking.

 

The Social Progress Index

The Social Progress index is interesting and in many ways trying to crack the challenge that former French president, Nicolas Sarkozy, commissioned Joseph Stiglitz to do in the work to get beyond GDP as a measure of prosperity. Stiglitz never came up with the new wonder metric or formula to replace GDP though, rather he came up with a number of recommendations going forward.

Harvard Business School professor, Michael Porter, now tries to nail it and introduces a new platform for measuring progress in a hope to bring environmental and social considerations to the top of the policy and corporate agenda. In this way the SPI has some similarities with The Happy Planet Index (HPI), introduced by Nic Marks, but it puts more emphasis on Basic Human Needs.

Introduction to The Social Progress Index

The Social Progress Index is based on three dimensions of social progress:

1. Basic Human Needs: Does a country provide for its people’s most essential needs?
2. Foundations of Well-being: Are the building blocks in place for individuals and communities to enhance and sustain well-being?
3. Opportunity: Is there opportunity for all individuals to reach their full potential?

 

The Social Progress Index with its components:

Social Progress Index

 

The Social Progress Index score:

Social Progress Index

The Happy Planet Index is based in three dimensions:

1. Experienced well-being
2. Life expectancy
3. Ecological footprint

Compared to the Social Progress Index the Happy Planet Index emphasises Experienced well-being instead of indicators/foundation for Well-being – and it places more weight on the Ecological footprint.

Happy Planet Index

Social Progress Index vs. Happy Planet Index

The scores of both Costa Rica and Sweden illustrate the difference between The Happy Planet Index and The Social Progress Index. In The Happy Planet Index Costa Rica has been rated the “happiest country in the world” for two years running. In the Social Progress Index, Costa Rica ranks only #12 among the sample of 50 countries, due to poverty and lack of other ‘Basic Human Needs’. In the Social Progress Index Sweden ranks #1 – but only #52 in the Happy Planet Index due to heavy Ecological Footprint.

Sweden’s Happy Planet Index Score:

Happy Planet Index Sweden

 

Getting Beyond GDP

Both Index’s and methodologies have – and will continue to generate – critique on the scores they put out. The Happy Planet Index has been criticised for putting too much emphasis of the ecological footprint and too little on ‘basic human needs’. And as you can see the Social Progress Index is based more on normative indicators of what creates well-being and happiness compared to The Happy Planet Index that ask directly to well-being. No doubt that the Social Progress Index is more compelling to western thinking politicians. The questions is if Michael Porter and his team got it right.

It will be interesting to follow the further development of measures and methodologies that will bring us beyond GDP as a measure of prosperity. It will continue to be a battleground – illustrating conflicting ideologies on what prosperity and progress really is.

An idea could be to integrate the methodology behind the Net Promoter Score, used in evaluation of companies products and services, in the rating of nations. Roughly translated a Net Promoter Scores Question on nations would be: Would you recommend a friend from abroad to move to and live in your country? (0-10 – 0 Lowest 10 Highest). But also this approach comes with some challenges when you try to transfer it from the commercial domain to the ranking of nations.

Nic Marks Happy Planet Index

Nic Marks joins Rebuild21 May 22 – and you Michael Porter?

We look forward to discuss this further when the Founder of the Happy Planet Index, Nic Marks joins Rebuild21 May 22, 2013. See the programme for this years Rebuild21 Conference

Nic Marks founder of the Happy Planet Index and Happiness Works will kick-start Rebuild21

Nic Marks Happy Planet Index

Nic Marks founder of the Happy Planet Index and Happiness Works will kick-start the Rebuild21 conference on the 22nd of May, with an alternative view of the Nordic Model, which he thinks has delivered high levels of well-being but ultimately in an unsustainable way.

To mark his case, Nic will draw upon a variety of data from the Happy Planet Index  and National Accounts of well-being and happiness.

The criticism will be followed by constructive feedback on the Nordic way, where the Nordic countries have all the opportunities to shift towards a more “Happy” and “Sustainable” way with their highly egalitarian and pioneering spirit.

For more information on the Rebuild21 programme, please go here.

 

Tom Szaky, CEO of TerraCycle, joins Rebuild21, May 23.

Tom Szaky TerraCycle

We are very proud to announce that Tom Szaky is joining Rebuild21 in May 2013.

TerraCycle is one of the world’s foremost leaders in eco-capitalism and upcycling. In 2006, Inc. Magazine named TerraCycle, “The Coolest Little Start-Up in America!”, and the same year Tom Szaky was named the “#1 CEO in America Under 30″.
Founded in 2001, by Tom Szaky, TerraCycle began by producing organic fertilizer, packaging liquid worm poop in used soda bottles. Since then TerraCycle has grown into one of the fastest-growing green companies in the world, with a selfdeclared purpose of eliminating the idea of waste.
Rebuild21 celebrates the people and start-ups who are making a difference as a 21st century business. Tom Szaky’s TerraCycle is a tangible example of how individuals can transform a global challenge into a business opportunity – in this case by successfully uniting purpose, profit and worm-poop. Join Rebuild21 and hear Tom Szaky present his inspiring story, which started in ad dorm-room and turned into a multi-million dollar business.
See the other speakers at Rebuild21 here.

Nominate a speaker

May 22-23, 2013, Rebuild21 will once again unite global leaders, radical innovators and fearless entrepreneurs in Copenhagen. The theme of this years conference will be New Nordic Leadership. .

Every year, the Rebuild21 team works to identify an exciting mix of entrepreneurs, radical innovators an leaders who unite purpose, passion and profits. We highly appreciate outside inputs, as we depend on your help to identify new talents, great speakers and exciting new initiatives from around the globe.

We are looking for leaders, entrepreneurs and organisational innovators who are reinventing the way we build, lead and run companies.

Please go over the FAQ before submitting a speaker nomination, you can find the FAQ at the bottom of this post. You can also visit our video site and see previous Rebuild21 talks. 

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FAQ – SUBMITTING A SPEAKER

 

Can I recommend myself as a speaker?

If you consider yourself an entrepreneur, radical innovator or a passionate leader — not forgetting ability to speak in public — with relevant insights to share, please do! Use the form above to apply.

Can I recommend someone else as a speaker?

We would like you to pitch speakers and organisations that have caught your attention, please describe why you think the nomination would fit Rebuild21.

What is the role of a moderator in Rebuild21?

At key part of Rebuild21 is interactive breakout sessions where we invite moderators to engages participants in solving a industry challenge, unleashing a business potential or coaching on how to do a constructive “hack” of their organisation.

Deadline for speaker submissions?

There are no deadlines for submitting speakers, but the earlier you submit the more probable they are to fit in the program.

How long are the talks and breakout at Rebuild21?

The talks at Rebuild21 are 20 minutes, leaving space for a few questions after the talk. Breakout sessions and industry mash-up’s run 90-120 minutes.

 

Open Rebuild21 event January 17th: WOW Customer Experience

Dear Rebuilders,

The Rebuild21 Leadership Academy is gathered January 17: 9.00-18.00 for a session on WOW Customer Experience. Richard Kelly Managing Director of IDEO Shanghai, will join us via Skype from 16.00-17.00 to give us IDEO’s take on WOW Customer Experience Asian Style.

The Academy 2012/2013 is fully booked, but we would love to invite former Rebuild21 participants, speakers, moderators, volunteers and people interested in The Leadership Network or Leadership Academy 2013/2014 to join us from 16.00-18.00 for inspiration, networking and a drink.

The Agenda
16.00-17.00 Richard Kelly, IDEO, Shanghai (Skype): WOW Customer experience Asian style
17.00-18.00 Drink/Beer & Networking in the bar

Richard will share IDEO’s take on WOW Customer Experience, some fresh cases and give Asian perspectives on business in general. Some of you experienced his talk about Bank of the Future at Rebuild21: 2012

The session will take place January 17: 16.00-18.00 at Kulturhuset Islands Brygge, Islands Brygge 18, 2300 Copenhagen S. Let us know if you are coming by sending a mail to: info@rebuild21.org

Yours sincerely,

Sofus Midtgaard
Founder of Rebuild21

 

WOW Customer Experience

WOW Customer Experience

What is that extra thing that companies like LEGO, Apple, Zappos, Whole Foods and Starbucks has? Ever wondered why some just stand out? We have gathered some inspiration on WOW Customer Experience before next weeks Leadership Academy session on WOW Customer Experience

Start with the “Why?”!

In his very famous TEDx video Simon Sinek presents a simple but powerful model for how great companies and leaders inspire action, starting with a golden circle and the question “Why?” This video highlights the power of truly exceptional companies and how they communicate:

 

WOW Customer Experience at LEGO

This week LEGO made headlines on their Customer Experience after an awesome response to a 7 year old boy who lost his Ninjago Figure. Read and learn how to WOW a 7 year old boy here.

Conny Kalcher, Vice President for Customer Experience visited the Leadership Network in 2010 and Rebuild21 in 2011 to share how LEGO works with Customer Experience. A very systematic approach to working with Customer Experience and Engaging Consumers. Great inspiration:

Co-creation – How to build raving fans, Conny Kalcher, LEGO from Rebuild21 on Vimeo.

Measuring Customer Satisfaction: Net Promoter Score

There are many ways to measure Customer Satisfaction. And often the number of measures and questions you wish to ask customers grow out of proportion. This made Frederick F. Reichheld develop The Net promoter Score (NPS) – a very simple and very popular method.

LEGO has together with Apple and many other global brands integrated Net Promoters Score (NPS), as a core component in measuring customer experience. Net Promoters Score is a very simple principle/score where costumers on a scale from 0-10 are asked: Would you recommend this product to a friend or a person you know? Customers answering 9-10 are promoter. Customers answering 7-8 are passives. And customers answering 0-6 are detractors.

The Net Promoters Score: NPS = % of promoters – % of detractors

Net Promoters Score is as seen a very simple but also very powerful measure. It is very much aligned with research about how people make decisions about buying products, as seen from the Forrester survey mentioned above. Read more about Net Promoters Score here.

Watch Bain & Company’s Rob Markey explain and reflect on NPS:

 

How to work with Customer Experience in your company?

One thing is how to measure Customer Satisfaction. Another is how to improve it. Some companies works with Customer Flow Charts, Touch Point Analysis or Patient Journeys.

To get you inspired and started thinking we share a Scorecard we have developed for the Leadership Academy – a tailor-made simple Customer Experience Scorecard for the ‘consumer electronics category’. Below we have scored Apple:

WOW Customer Experience Scorecard Apple

Some would argue that price should not be part of the diagram as one aligned dimension but should be a separate factor. But we have kept it for simplicity. But keep in mind that where the score on the rest of the dimensions should be based on a backed or assumed customer experience – price should be scored based on an industry/category/product benchmark of de-facto prices.

Do you agree with our score of Apple or do you have feedback on the dimensions? The “Brand / Philosophy /Lifestyle” dimension is what Simon Sinek Refers to as the “Why?”.

-> No one fit’s all: Reflect upon the most critical parameters that shape your Customers Experience today. If you work for a big organisation with many products lines, choose a category or select a specific product and target audience.

 

Rethinking Business for the 21st Century - want to join?